Can you legally say Super Bowl?

That's because the National Football League (NFL) trademarked the phrase “Super Bowl” back in 1969. The NFL considers any commercial activity that uses the term “Super Bowl” to be in violation.

themotherhood.com - Super Bowl Advertising Guidelines: Do's and Don'ts for Marketers

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Super Bowl LVI is quickly approaching and many marketers use this key moment to promote their product or service — even if it’s on a smaller scale than an ad spot. If you are a content creator for a brand (or your own blog), chances are that you’ve already done or have thought about doing this. But before you hit “publish,” make sure you read up on the do’s and don’ts of marketing around the “Big Game!” You may have noticed, even the viral Super Bowl commercials typically have a football theme, but don’t actually say the name of the event. That’s because the National Football League (NFL) trademarked the phrase “Super Bowl” back in 1969. The NFL considers any commercial activity that uses the term “Super Bowl” to be in violation. And don’t underestimate how seriously they take this. In the past, they haven’t hesitated to send cease-and-desist letters to businesses and even churches who used their name to promote events and services. Why? Because the NFL strictly enforces these trademark laws in order to prevent confusion among its sponsors; they want to eliminate any false conception that something could be associated or sponsored by their organization. “Super Bowl” isn’t the only term that the NFL has trademarked. Other phrases like “Super Sunday,” “Gameday,” “Back to Football,” “1st and GOAL” are all protected. Same goes for the organization’s logo and team logos. With that being said, every content creator should be aware of this list of Super Bowl advertising guidelines. Whether you’re writing campaign messaging, creating promotional materials, boosting your brand’s social media posts, or coordinating a giveaway, make sure to adhere to these guidelines:

Do not use the words Super Bowl or Super Sunday

Avoid using the specific team names

Stay away from incorporating the NFL logo or team logos within your creative materials

Do not use a football player’s name

Note: The above Super Bowl advertising guidelines are for promotional materials and ads, and not necessary if you are creating unbranded and unsponsored content.

You can say The Big Game or Big Game

Stick to general football terms

For design, stick to generic football shapes and themes

If you are mentioning a player, you may use his number

To be on the safe side, you can add a disclosure like, “Not an official Sponsor of the NFL.”

Did you know about these Super Bowl advertising guidelines?

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What does a purple circle on a tree mean?

Now that the “purple paint law” is effective, hunters and trappers should know they might encounter purple markings on trees and that these marks are meant to define the boundary of an adjoining private property that's posted against trespassing.

pgc.pa.gov - Purple Paint Law - PA Game Commission

A change, during 2020, in Title 18, the state Crimes Code, gives landowners the option of using purple paint, rather than signs, to post their properties and alert others that lands are private and trespassing isn’t permitted.

This law is effective in all but Philadelphia and Allegheny counties.

Landowners using purple paint to post their properties use vertical purple lines that are at least 8 inches long and 1 inch wide. The bottom of the mark must be no less than 3 feet or more than 5 feet from the ground. And painted marks are not more than 100 feet apart. Now that the “purple paint law” is effective, hunters and trappers should know they might encounter purple markings on trees and that these marks are meant to define the boundary of an adjoining private property that’s posted against trespassing. The new law also authorizes unarmed persons to go onto private property for the sole purpose of retrieving a hunting dog. A recent legislative act has provided the Game Commission the authority to investigate trespassing complaints and enforce trespassing violations as a primary offense, even if game-law violations aren’t alleged, and the agency will do so.

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