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How much did a GameCube cost in 2005?

The company's senior vice president of marketing and communications George Harrison first announced that effective September 25 GameCube will retail for the reduced price of $99.99. A timed press release crossed the wires at exactly the same point.

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Early Wednesday morning Nintendo of America held a private conference call with the press and retail outlets to discuss some of its future plans. The company's senior vice president of marketing and communications George Harrison first announced that effective September 25 GameCube will retail for the reduced price of $99.99. A timed press release crossed the wires at exactly the same point. The following quotes are from the release: "So far in 2003, Nintendo GameCube is the only home console showing an increase in unit sales compared to 2002," said George Harrison. "Every time a generation of technology has moved into the true mass market, Nintendo has prospered. This incredible new price and our great software offers are designed to accelerate that trend like never before." "This is not only good for Nintendo, but great for consumers," said Lucky Evani, Toys 'R Us representative. "For $99, you can now buy video game technology that you couldn't have purchased for $99,000 just a few years ago." Via conference call, Harrison revealed details of the price reduction, including why Nintendo chose to do it, and then fielded questions from reporters. Here are some of his key points from the call: "This is an aggressive move by Nintendo. This is an indication that this generation of consoles is about to enter the mass market." "We believe this [GCN price at $99] is the best value in the history of videogames." "We believe that the most aggressive move we could make was to get to $99 -- under $100."

"Around the world, GameCube continues to be the number-two selling console."

"Between now and the New Year more than 100 new GameCube titles will hit the shelves." "$99.99 is not the whole GameCube story. Yes, the price is great, but it's only part of the bigger picture." "We believe Mario Kart: Double Dash!! will become the top-selling new release for the rest of the year." On GBA and GCN now selling at the same price: ""I don't think it creates a problem. In fact, you can buy an SP and a GCN for the price that you now pay for a PlayStation 2 bundle. We continue to sell as many GBAs as we can get."

"We don't have any plans to do any software bundles."

"Corporate goal for the year is still six million GameCubes to be shipped."

"GameCube production will begin again later this fall."

Harrison also noted that Soul Calibur II for GameCube is outselling all other versions. He said that it is specifically outselling the PlayStation 2 version at a ratio of three-to-two.

More as it develops.

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